DO THE RIGHT THING – IT’S AN OBLIGATION
AND YOUR PLANET WILL THANK YOU FOR YOUR COOPERATION
Try getting this catchy tune
out of your head!
Launched in the 90’s and known as the most successful anti-litter campaign in Australia, this catchy ad still resonates strongly with those who grew up in this era, and Keep Australia Beautiful (who were part of the Litter & Recycling Research Association at the time), want to remind Australian’s that these messages around littering and climate change are just as relevant, if not more dire today!
KAB are bringing this song back by popular demand and working with businesses like Yo-Chi who are helping to reinvigorate this nostalgic 90s tune and the timeless messaging behind it!
‘Do the Right Thing –It’s an Obligation’